Hashtag challenge Guac Dance ad riders Gamified Branded Effect: A filter with more than 20 different formats, where users are invited to use their facial expressions, gestures and postures to interact with the company or its products. TikTok ad gamified effect cyberclick Branded Lenses or brand effects: Very similar to Snapchat’s 2D and 3D lenses, so that users can add them to their own content. TikTok ad branded lenses Marketing Paradise Other ways to use TikTok for your business organic content 1- Detect if your buyer person is here TikTok is a social network made up mostly of centennials and they are the most active.
41% of the users of this platform are between 16 and 24 years old . This represents a good opportunity for companies, as there is also a good representation of millennials , as well as other generations or company profiles. 2- Know the platform In order to get the most out of the platform, the first thing is to know the social network . TikTok is a very fun and informal network, it is mainly based on playback videos with popular songs, although it has also diversified its content. Analyze how the brand could be integrated into this type of content. 3- Create fun content One of the keys to TikTok is spontaneity , therefore elaborate videos are not necessary.
One Idea Is To Have Fun Demonstrations
Of our products with background music . Create challenges Different challenges can be launched to users to test their creativity. In addition to this way you can have a greater interaction with the audience and thus be able to establish better relationships with them. 5- Create content of 15 seconds Create videos of only 15 seconds or less. A video marketing strategy establishes that at the beginning users do not know the brand, therefore they will spend little time looking at us, they will only pay more attention once they know the brand. To generate a community, start with something quick, that does not exceed 15 seconds in the videos.
Then, once you have a sizeable following, create longer videos of up to 60 seconds. Influencer Marketing TikTok influencers have very interesting audiences within the platform and can be leveraged for greater reach. Working with TikTok influencers can help a brand connect with them and their followers. You must be able to find a user whose audience corresponds to the target audience. To begin with, we can rely on some online tools that allow us to search TikTok bios, search for brand mentions, and more. Now that you know everything you can do on this popular social network, take advantage of TikTok For Business to try new ways of doing marketing.
Do You Need A New Social Media Strategy?
Using the new platforms in the best way to make your brand known and achieve the expected results. Do you need a new social media strategy? Contact us and schedule a consultation with us so that together we can develop the perfect Social Media strategy to achieve your goals. Buzz marketing is a viral marketing technique that aims to turn each encounter with the consumer into something unique, spontaneous and with a very personal exchange of information instead of showing a perfectly orchestrated and calculated marketing speech by an expert advertiser.